Here we explore how Tactical Rehabilitation, Inc. is not just a hugely successful and respected enterprise, but a mission-driven organisation dedicated to serving the servicemen and women of the US armed forces. 

The USA is home to more than 31 million entrepreneurs, yet only a handful transcend financial success to embrace a higher calling of improving the lives of strangers. Kevin MacRitchie of Tactical Rehabilitation ,Inc. is one such individual, being named by Business Worldwide Global Corporate Excellence Awards, receiving two accolades for ‘Visionary Leadership in the Healthcare Business’ & ‘Corporate Social Responsibility (CSR) and Sustainability Champion’

Protecting Those Who Protect Us

The challenges faced by military personnel and veterans in the United States, along with the impact on their families, are multifaceted and significant. Many individuals who have served in the military live with chronic pain, as well as mental health issues like post-traumatic stress disorder (PTSD) and depression. These conditions often extend their reach beyond the servicemember, affecting loved ones who provide crucial support. 

Access to the right health care plays a pivotal role in addressing the unique needs of military personnel and veterans, and Tactical Rehabilitation Inc. offers a range of products tailored to these distinct requirements. Founded by David Marr and led by Kevin MacRitchie, the compassionate enterprise strives to improve the well-being of the people who have dedicated their lives protecting others, significantly enhancing the overall health and resilience of military communities across the United States.

The definition of a true leader

Throughout an illustrious career, Kevin MacRitchie had already garnered recognition as a top visionary leader in healthcare. Over thirty years, Kevin has demonstrated impressive strengths in business turnaround and business structuring for rapid profitable growth.  His motivational, supportive leadership style, which fosters a culture in which everyone has a voice, has propelled Tactical Rehabilitation to be voted as the Best Place to Work in 2023.

While Kevin ultimately has the final say on business decisions, he always relies on his team to provide feedback and share their knowledge and experience. Kevin cares for the entire team, building relationships with everyone from the executive board to new starters and those in more “entry level” positions. Here the value of every team member is recognised, and Kevin makes a point to connect with them all on a regular basis. Kevin has an innate ability to identify and build on individual strengths and potential, setting the team up for success in their shared mission. 

Add that to his incredible vision to add to an already honourable mission and extend beyond what was ever imagined possible, he stands out as a formidable – yet compassionate –  leader in the business world. 

Innovative Solutions and a Patient-Centric Approach

The Tactical Rehabilitation team work hard to bring patients the best in healthcare products, from TENS machines and ultrasound devices to custom orthotics. The utilization of digital 3D modelling has emerged as a technological beacon, empowering Tactical Rehabilitation’s trusted partners to craft custom orthotic solutions in as little as 72 hours. This innovative approach has translated into life-altering products for individuals who endured chronic pain for years, not only nursing them back to health but also allowing them to rediscover the activities they love.

Commitment to Excellence

In 2023 alone, Tactical Rehabilitation served over 16,000 patients, and projections suggest that by the end of Q1 2024 the team will have soon helped improve the lives of more than 100,000 people. The company’s services are often recommended through the insurance referral process, with physicians recognizing Tactical Rehabilitation as a preferred vendor for exclusive, high-quality products with consistently high ratings.

Tactical Rehabilitation is able to maintain these exceptional standards by only working with a select number of reputable manufacturing and distribution partners. The company’s Product Lifecycle Review Board meticulously evaluates potential partnerships based on criteria such as brand reputation, material quality, insurance coverage, and customer satisfaction, ensuring the company can continually deliver its trademark exceptional service. 

But much of the company’s success lies with its own people. Intensifying efforts in quality assurance and educational initiatives, Tactical Rehabilitation aspires to deliver an unparalleled level of service that starts in the office. Employee satisfaction and growth are prioritised, with all team members given the opportunities for continuous learning and self-improvement.  The company is dedicated to achieving excellence in customer service by implementing various programs under the umbrella of the “Tactical Experience.” This approach aims to elevate the satisfaction levels of both patients and providers, fostering a more collaborative healthcare partnership that extends well beyond the traditional patient-doctor relationship.

At the heart of this organisation is a culture of respect, which resonates throughout the entire team and extends to hundreds of thousands of military personnel and their loved ones. Tactical Rehabilitation not only transforms the lives of its patients but also stands as a testament to the positive impact businesses can have when driven by a genuine heart to serve.

To find out more, visit